5TH annual ‘Paint the Town Red’ launches at Sam’s Place

Group shop with sign

PETERBOROUGH, ON – Today at Sam’s Place, Jim Russell CEO of United Way of Peterborough & District was joined by Campaign Chair Neil Morton, Campaign Cabinet members Terry Guiel (Downtown Business Improvement Area) Peterborough and Laura Crann (Ashburnham Realty)  and Sam’s Place owner Sam Sayer to announce the launch of the 5th annual Paint the Town Red event.

On Wednesday July 19th, participating restaurants will be donating 25% of their daily sales to support the work of United Way to build a better future for everyone. There is a 50% increase in participating restaurants bringing this year’s total to 32.


Says Morton, “The energy around this event and excitement about helping each other is what I love about this community. I encourage you to sit down with friends and family on July 19th, share a meal together and help to build an even stronger and deeper community connection.  While you’re at it, share your experience on social media using the hashtag #PaintPtboRed.”


Cabinet members Guiel and Crann expressed that supporting this event is a great start to their first year volunteering for the United Way Campaign. Laura added, “It’s been a blast to take pictures with the ‘spoon’ while talking to folks about the work of United Way.” Special thanks to Terry who spent his own time carving and painting this Paint the Town Red symbol.


Last year’s event raised over $10,000.00 bringing the total to over $45,000 since 2013. Sam’s Place has been part of the event every year and this year there will be a very special Paint the Town Red featured sandwich available. Sam Sayer stated, “Our community is very important to us at Sam’s Place and we’re proud to be supporting the community through United Way Peterborough.”

Russell ended proceedings by emphasizing the unparalleled energy and passion demonstrated by this year’s campaign chair. “Neil is absolute lightening in a bottle – you can feel it today and this augurs well for our 2017 Campaign.”


2017 Participating Restaurants

Amandala’s Charlotte Anne’s Kawartha Dairy (scooped cones) Reggie’s Hot Grill
Ashburnham Ale House Curry Village Kettle Drums Riley’s Pub
BE Catering Dodrio La Hacienda Sam’s Place
Black Honey EC Catering Marty Moo’s Silk Roots Fusion
Brickhouse Fresh Dreams Natas Café Silver Bean
Brio Gusto Gerti’s Pita Pit Soupcon
By the Bridge Hobarts The Planet St. Veronus
Caffeina Island Cream Rare Gill House Village of Thai

Join our FaceBook Event page to receive up-to-date information and share with your friends!

Click here for an interactive map of all participating restaurants thanks to Kawartha NOW!


For more information, please contact;

Jim Russell, CEO

United Way Peterborough & District

T: 705-742-8839

E: jrussell@uwpeterborough.ca

Sam Sayer of Sam's Place, holds her "Paint the Town Red" sandwich which will be available all day July 19th for the event!

Sam Sayer of Sam’s Place, holds her “Paint the Town Red” sandwich which will be available all day July 19th for the event!

group Group shop with sign sandwich board spoon group spoon and sign sandwich on spoon

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