United Way Peterborough & District Releases the 2021 Point-in-Time Count

A survey of people experiencing homelessness in the City of Peterborough

Today at Brock Mission, the United Way of Peterborough and District released the 2021 Point-in-Time Count. CEO Jim Russell explained that this is a one-day enumeration of homeless people in Peterborough with the goal of “understanding the complexities and intersecting issues that cause someone to end up homeless.”

For a period of 24 hours, starting at 10:00AM on December 9th, 50 volunteers covered predetermined areas where homeless people are known to sleep rough. 204 people were approached and 176 took part in the full survey.

The last Point-in-Time Count was conducted in 2018 and there are significant increases in a number of areas. Some of these increases and other key findings are:

  • Living rough, or sleeping outdoors, has increased by 350% since the last PiT Count (2018)
  • 78% of respondents indicated that they have a substance use concern, which is 32% higher than in 2018
  • Chronic homelessness has increased by 45% since the last PiT Count (2018). 71% of all respondents were experiencing chronic homelessness, which is 6 or more months homeless within the last year
  • 27% of survey respondents identified as Indigenous
  • Approximately 1 in 5 respondents didn’t know where they were going to sleep the night of the PiT Count
  • 96% of respondents indicated that they have at least one form of income

The full survey report can be found HERE

The following community leaders joined Jim Russell to share their reactions on the report:

• Kerri Kightley, 2021 PiT Coordinator, United Way Peterborough and District
• Will Pearson, Manager of Research for Social Change Lab, Trent University
• Dorothy Olver, Program Manager of Social Services, City of Peterborough
• Christian Harvey, Executive Director, One City Peterborough
• Dr. Thomas Piggott, Medical Officer and CEO, Peterborough Public Health
Manager of Community Impact, Betsy Farrar, highlighted a number of recommendations based on the findings of the survey, including:
• Deep investments in affordable housing from all levels of government are needed. Investments across the affordable continuum, and housing purpose built for people exiting homelessness.
• Connect with Indigenous communities to understand how to best invest funding to reduce Indigenous homelessness.
• Conduct ongoing evaluations of the homelessness system to understand Peterborough’s progress on actualizing housing as a human right within current socio-economic contexts. Assess our community’s fidelity to the Coordinated Access model as part of evaluating our progress.
• Develop and implement data practices around understanding prevalence and causes of deaths among people experiencing homelessness. Incorporate preventing death into Peterborough’s response to homelessness.

Social Posts

🚚 Moving thousands of school supplies to fill more than 400 backpacks for local students is made easy thanks to the help of our wonderful friends @autoconnectsales 

✏️Thank you to Cheryl, Martin and the whole team for your support our of Backpacks for Success program. Your generosity makes a real difference in our community!
🎉 PTBO & COUNTY, SAVE THE DATE! 🎉

We’re kicking off something special. 85 years of United Way Peterborough & District and we want you to be there! 

Join us for our 2026 Campaign Launch, presented by Miskin Law [@miskinlaw] as we officially launch this year’s campaign and celebrate the incredible community that has carried the work of United Way forward for 85 years. ❤️

We’re especially excited to welcome 2026 Campaign Chair Tiffany Arcari [@_thetiffanyshow] whose leadership will help guide this year’s campaign, alongside Jason Seguya, our new CEO, as he joins our community for his first Campaign Launch in his new role. Let’s make it a special one😁📣!

📅 September 17, 2026
⏰ 12:00 - 1:30 [doors open at 11:30]
📍 Healthy Planet Arena

More details — including tickets — at the link🔗 in our bio!

85 years united. One community. A campaign to remember.
✨ Half the world is under 30. In Canada, that’s 35% of us.

Young people aren’t just the future, they’re changemakers right now. 💪

On #InternationalYouthDay, United Way Peterborouh & District celebrates their leadership, their courage, and their vision for a better world. 🌟💛
🎒🚗 What a day! We filled the Fords and our hearts @autoconnectsales

A HUGE thank you to everyone who came out to Fill the Fords on Saturday, donated supplies, volunteered, sponsored the event, grabbed a BBQ lunch courtesy of @kingstmarket, enjoyed some ice cream from @central_smith, and helped us celebrate the incredible generosity of our community.

We’re so grateful to Auto Connect Sales, our sponsors, community partners, volunteers, media friends, and every single person who helped make this day possible. Your support will help local students start the school year feeling prepared, confident, and ready to learn.

But we’re not done yet! 🎒

There’s still time to help. If you haven’t had a chance to donate, we’re collecting new backpacks and school supplies at the United Way Peterborough & District office and at participating community collection locations until THIS FRIDAY, August 14!

Every backpack, every box of crayons, every notebook and every donation helps us get closer to ensuring local students have the tools they need to succeed.

✨Comment “BACK TO SCHOOL” and we’ll send you the full list of participating businesses running supply drives.
Exciting News! 💫 The Reaching Home deadline has been extended!

Applicants now have until Wednesday, August 19 to submit your proposals.

Please keep in mind: 
👉 Applications will be reviewed based on alignment to the following community priorities:
• Creating, preserving, and enabling equitable access to housing
• Eviction prevention
• Outreach
👉 Funding covers the period October 1, 2026, to March 31, 2028
👉 New application deadline August 19, 2026

ℹ️ What is Reaching Home? It's a community-based program aimed at preventing and reducing homelessness across Canada. This program provides funding to communities to help them address their local homelessness needs.

Apply today at uwpeterborough.ca
We 💙 GM Financial!

A huge thank you to our friends at GM Financial for dropping off our first Backpacks for Success donations of the season! We’re so grateful for partnerships like these in our community. 

💡 As part of their workplace drive, employees received a work from home day in exchange for making a donation. What a creative way to encourage workplace giving!

Our Backpacks for Success supply drives wrap up on August 14, but there is still time to help! Join us on August 8 at Auto Connect Sales for our Fill the Fords event. We’ll be there from 10 a.m. to 2 p.m. collecting school supplies, so stop by, say hello, and help us fill the Fords! 👋🎒
We’re growing, evolving, and looking for an experienced Director, Finance & Administration to join our Senior Leadership Team.

This is an opportunity to help shape the future of United Way Peterborough & District by providing strategic leadership across finance, administration, governance, and organizational operations, ensuring we remain a strong and sustainable partner for our community.

📍 Peterborough, ON
💼 Full-time
💰 Starting salary: $83,106; salary range up to $93,536
📅 Apply by August 14, 2026

Interested or know someone who’d be a great fit? Visit our website [link in bio] to learn more and apply, and please help us spread the word by sharing this opportunity within your networks.
❤️Won’t you be our neighbour? 

Stay tuned, @_thetiffanyshow will be sharing the full story (and her inspiring Campaign Chair speech) soon. You won’t want to miss this!

#CertifiedNeighbour #UnitedWayPTBO
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