Opinion – Jim Russell: What will the political parties do to end poverty?

There isn’t a single community in Canada immune to poverty and ours is no different. Unfortunately, according to 2016 census data, 14,645 Peterborough residents, have incomes below the low-income measure. In other words, almost 1 in 5 of our neighbours live in poverty. With election day approaching on Monday, we at United Way of Peterborough and District are waiting and watching for all parties to share their anti-poverty plans with voters.

In June 2019, federal poverty reduction legislation was passed. This means the next federal government — and all those that follow — are required by law to make progress against poverty.

Poverty is an uncomfortable reality most of us have come to accept as a part of our society. But our neighbours who have lived with poverty know that it is ever present in their lives — the choice between rent and food on the table, the fear of unforeseen expenses you can’t meet, the inability to give your children the same experience others enjoy.

When we talk about poverty, we are really talking about the ‘opportunity gap’ — we all have potential; we don’t all have the same opportunity to fulfil it. Tackling poverty is about building hope — a belief in the potential of all Canadians.

Poverty is a driver of the opportunity gap in this country. It can be uncomfortable to talk about. It can seem too complicated to address. But poverty has no place in a resource-rich, compassionate country like Canada. Our failure to eliminate poverty is socially and economically unacceptable.

We know Canadians value taking care of each other when we struggle — we give our time, energy and money because we are compassionate. In Peterborough, individuals, families, businesses and labour councils show their love for this community by supporting our efforts to make social issues like poverty #UNIGNORABLE.

Last year alone, we engaged thousands of donors and volunteers to raise $1.75 million dollars to support community services for people struggling to pay the rent, feed their kids and find work. Our investments work and we are proud to support 46 partners, neighbourhood initiatives, and programs that build community.

To address poverty, modern government policy must be proactive. For our local candidates seeking federal office in October, it’s time to make the eradication of poverty in Canada a policy priority. Doing so will focus our collective efforts on removing the barriers that keep so many from participating in our economy and experiencing the quality of life that is possible here.

The good news for Canada is that we now have the lowest poverty rate in our history, and a federal poverty reduction strategy with targets and timelines, including reducing poverty by 50 per cent by 2030. But are we aiming high enough with a target that is the minimum of the United Nation’s Sustainable Development Goal on poverty? A 50 per cent reduction will still leave more than two million Canadians in poverty, an appalling situation that will continue to drain billions of dollars from public coffers. Canada can surely be more ambitious and set its sights on eradication.

We know that the billions spent today treating the effects of poverty would be better spent removing barriers and creating opportunities to lift people out of poverty and preventing it tomorrow. Vital investments in affordable housing and child care, accessible health and community services, better training to align with labour market needs, and strong, modern income security programs can make poverty a distant memory.

When we remove barriers, we ensure every person in this community and communities across Canada can reach their full potential.

Jim Russell is the CEO of the United Way of Peterborough and District.

Printed in the Peterborough Examiner

Social Posts

Black Friday sales are popping up left and right, but the best deal of all isn’t in a catalog it’s right here: United Way Peterborough & District’s 50/50 draw! 🎟️ ✨ 

All month long, you can purchase your tickets, and not only will you be entered for a chance to win big, but you’ll also be giving back to your local community. Proceeds from ticket sales are invested directly into Peterborough and the surrounding areas through the work of our 20 local partner agencies. These agencies address a range of needs, including homelessness, domestic violence, mental health, unemployment, addiction, and more.

Buy your tickets today using the link in our bio and discover the joy of giving back! 💫 
*Winner announced November 28th*
Paul wants 🫵YOU🫵 to have the opportunity to win big, give back and change lives through our monthly 50/50 draws! 

Visit the link in our bio to secure your tickets. 

Next draw takes place Friday, November 28! 

*Ontario residents only. Must be 18 or older to purchase tickets* 

#UnitedWayPTBO #buildingcommunity #peterborough #5050
On November 11, we remember.
From all of us at United Way Peterborough & District, we express our deepest gratitude to the brave individuals who served with courage and dedication.
Today, we honour and salute all Veterans as we work towards a brighter future together.
For help and support, dial 2-1-1 or visit 211.ca
❄️ Our first snowfall has arrived, and so has Coats for Community 🧥
We have once again partnered with @path_ptbo to ensure our neighbours stay warm this winter. 
📍 Drop-off location: 385 Lansdowne St. E
🗓️ Wednesdays (10-3) and Saturdays (9-3)
We’re collecting (and in urgent need of) BLANKETS, coats, snow pants, sweaters, socks, underwear, gloves, towels, sleeping bags, hand warmers, and more!
❤️ If you’re able to donate, please ensure all items are clean and in good condition. 
#CoatsForCommunity
👉 There’s more than one way to make a difference! Paul’s got options, and so do you❤️. Learn more about how you can contribute to your 2025-26 Community Campaign on our website [link in bio].
🧥🧣🧤Our annual Coats for Community drive is underway!🧤🧣🧥
Did anyone else see snow fall in Peterborough this afternoon? We’re collecting gently used coats, blankets, gloves and other warm winter gear in collaboration with @path_ptbo to help keep our neighbours warm heading into this winter season. 
If you have been meaning to donate, tomorrow’s a perfect day to drop by @path_ptbo 
📍385 Lansdowne Street Easy 
🗓️Saturdays 9AM-3PM | Wednesdays 10AM-3PM
Questions? ☎️ (705)-775-7284. 
Every donation counts❤️
The United Way Ultimate Burger Battle starts THIS SATURDAY NOVEMBER 1st 🍔🔥!
At our press conference this morning, we asked some of our Burger Ambassadors to dream up their Ultimate Burges in preparation for this month! You can taste along with them at our 8 participating restaurants across Peterborough and the County all November long. 
Every BITE gives BACK - $2 from every burger sold support our work building community and changing lives❤️!
🧣Do you have gently used winter gear? Help our community stay warm this season by donating to Coats for Community. @unitedwayptbo and @path_ptbo are proud to partner once again to help our neighbours face the winter months with dignity and warmth.🧣
📍Drop off at PATH: 385 Lansdowne St. E
🗓️Every Wednesday (9AM-3PM) and Saturday (10AM-3PM) until May 2026.
Donate To the United Way
Donate