Celebrate Good Times: United Way Peterborough & District Marks the End of 2025 Community Campaign

Peterborough, ON [April 10, 2026] — United Way Peterborough & District has wrapped up another successful community campaign, surpassing previous years and marking the achievement at its annual Campaign Celebration.

On Thursday evening, the organization brought together local partner agencies, workplaces, and community members to unveil its 2025 fundraising total and recognize the collective effort behind a successful campaign. Held at the McDonnell Street Activity Centre, the evening offered an opportunity for peers and colleagues to reflect on their shared impact, celebrate achievements, and honour outstanding contributions through awards.

The year’s celebration was particularly momentous as it was not just the end of another campaign season, but CEO Jim Russell’s final Campaign Celebration before he retires later this summer. 

“As I look back on my time with United Way, I am so overwhelmed with gratitude for the people who continue to show up each year for their community.” Russell, shared.

“It’s not our organization alone that makes this work possible, it’s a shared responsibility, brought to life by our dedicated partners and workplaces from across the region.

This year especially was a true show of community spirit, with so many new partnerships forming and more people stepping forward to get involved whether it was events like Backpacks for Success, Period Promise, or the ever-popular Peterborough Performs championed by our incredible Campaign Chair Paul Rellinger.”

A highlight of the evening was the presentation of awards by Rellinger, recognizing the outstanding efforts of local workplaces and partner agencies. The City of Peterborough was awarded with the “Phoenix Award” for transforming their yearly campaign demonstrating an astounding comeback. The County of Peterborough received the “Making it Rain” award for delivering an amazing increase in employee event donations. And partner agencies were included in the fun with New Canadians Centre winning the “Most Creative Event” award for their deliciously inventive KD Challenge where chefs were tasked with finding new ways to enjoy their Kraft Dinner.

It was truly a night for honouring a collection of achievements made possible through teamwork, with an emphasis on appreciation for all the tireless efforts of volunteers and especially Rellinger himself. As chair, he bravely donned the iconic bacon costume to launch the inaugural Ultimate Burger Battle, starring (and stealing scenes) in social media videos, returning for another year of Peterborough Performs, and even climbing atop the roof of Twohey Home for a final campaign push, in a nod to his Relly on the Roof days.

While Rellinger will continue his involvement as a cabinet member in 2026, reviving Peterborough Performs for year seven, his act both on screen and as chair, will be a tough one to follow. Reflecting on his experience, Rellinger shared:

“As Campaign Chair I’ve had the honour of being a part of the United Way team, and let me tell you, fundraising is no easy task. It really is nonstop all year long, trying to meet goal to ensure our Peterborough community is receiving the much-needed support that it deserves.

Although, I am chair for only a year, I am a supporter of United Way Peterborough always.”

In coming months, United Way looks forward to ushering in their 85th campaign year, building on strong partnerships while welcoming new opportunities to create lasting change across the community. Upcoming initiatives, including Day of Caring and Backpacks for Success, will return later this summer to support local needs. 

As the team celebrates this year’s fundraising total of $1,560,075, representing a 3% increase over last years campaign, they remain focused on what lies ahead: another year of meaningful action, community connection, and measurable impact.

Social Posts

✨ Half the world is under 30. In Canada, that’s 35% of us.

Young people aren’t just the future, they’re changemakers right now. 💪

On #InternationalYouthDay, United Way Peterborouh & District celebrates their leadership, their courage, and their vision for a better world. 🌟💛
🎒🚗 What a day! We filled the Fords and our hearts @autoconnectsales

A HUGE thank you to everyone who came out to Fill the Fords on Saturday, donated supplies, volunteered, sponsored the event, grabbed a BBQ lunch courtesy of @kingstmarket, enjoyed some ice cream from @central_smith, and helped us celebrate the incredible generosity of our community.

We’re so grateful to Auto Connect Sales, our sponsors, community partners, volunteers, media friends, and every single person who helped make this day possible. Your support will help local students start the school year feeling prepared, confident, and ready to learn.

But we’re not done yet! 🎒

There’s still time to help. If you haven’t had a chance to donate, we’re collecting new backpacks and school supplies at the United Way Peterborough & District office and at participating community collection locations until THIS FRIDAY, August 14!

Every backpack, every box of crayons, every notebook and every donation helps us get closer to ensuring local students have the tools they need to succeed.

✨Comment “BACK TO SCHOOL” and we’ll send you the full list of participating businesses running supply drives.
Exciting News! 💫 The Reaching Home deadline has been extended!

Applicants now have until Wednesday, August 19 to submit your proposals.

Please keep in mind: 
👉 Applications will be reviewed based on alignment to the following community priorities:
• Creating, preserving, and enabling equitable access to housing
• Eviction prevention
• Outreach
👉 Funding covers the period October 1, 2026, to March 31, 2028
👉 New application deadline August 19, 2026

ℹ️ What is Reaching Home? It's a community-based program aimed at preventing and reducing homelessness across Canada. This program provides funding to communities to help them address their local homelessness needs.

Apply today at uwpeterborough.ca
We 💙 GM Financial!

A huge thank you to our friends at GM Financial for dropping off our first Backpacks for Success donations of the season! We’re so grateful for partnerships like these in our community. 

💡 As part of their workplace drive, employees received a work from home day in exchange for making a donation. What a creative way to encourage workplace giving!

Our Backpacks for Success supply drives wrap up on August 14, but there is still time to help! Join us on August 8 at Auto Connect Sales for our Fill the Fords event. We’ll be there from 10 a.m. to 2 p.m. collecting school supplies, so stop by, say hello, and help us fill the Fords! 👋🎒
We’re growing, evolving, and looking for an experienced Director, Finance & Administration to join our Senior Leadership Team.

This is an opportunity to help shape the future of United Way Peterborough & District by providing strategic leadership across finance, administration, governance, and organizational operations, ensuring we remain a strong and sustainable partner for our community.

📍 Peterborough, ON
💼 Full-time
💰 Starting salary: $83,106; salary range up to $93,536
📅 Apply by August 14, 2026

Interested or know someone who’d be a great fit? Visit our website [link in bio] to learn more and apply, and please help us spread the word by sharing this opportunity within your networks.
❤️Won’t you be our neighbour? 

Stay tuned, @_thetiffanyshow will be sharing the full story (and her inspiring Campaign Chair speech) soon. You won’t want to miss this!

#CertifiedNeighbour #UnitedWayPTBO
Don't miss out 👉 United Way Peterborough is now accepting applications for the Reaching Home program!

ℹ️ What is Reaching Home?
Reaching Home is a community-based program aimed at preventing and reducing homelessness across Canada by providing funding to communities to address local housing and homelessness needs.

Important details:
⭐ Applications will be reviewed based on alignment to community priorities, including:
• Creating, preserving, and enabling equitable access to housing
• Eviction prevention
• Outreach

⭐ The funding period is October 1, 2026, to March 31, 2028

📅 Applications close August 4, 2026.

Apply today at uwpeterborough.ca
Meaningful conversations are the first step toward meaningful change. This morning, our CEO, Jason Seguya, had the opportunity to meet with MP Harrison (@emmaaharrisonmp) to discuss some of the most pressing challenges facing our communities.

Part of the conversation focused on the recently published Financial Anxiety Index, a national research project undertaken by United Way Centraide Canada and conducted by Léger. The findings are clear: nearly half of Canadians say they could cover their basic expenses for only one month or less if their income were interrupted, and many report that their financial situation has worsened in recent months. The research also highlights that single parents, newcomers, and young people are among those experiencing the greatest financial strain.

Jason also had the opportunity to elaborate on United Way Peterborough & District’s role as the Community Entity for the Government of Canada’s Reaching Home program. For more than a decade, we have worked with local partners to administer federal homelessness funding, convene organizations across the sector, and support innovative, collaborative responses that help prevent and reduce homelessness in our community. Since 2020, more than $8 million in Reaching Home funding has been distributed locally to strengthen supports and services for those experiencing homelessness.

We appreciate the opportunity to share these insights and discuss the importance of coordinated community responses to poverty, housing insecurity, and homelessness. We look forward to continuing the conversation with MP Harrison in the months ahead as we work together to build a stronger, more connected community.
Breaking News: Jimothy has officially RSVP'd to our Fill the Fords event on August 8! 🎉

Want to join #Jimothy? Stop by Auto Connect between 10 a.m. and 2 p.m. to donate new school supplies in support of our Backpacks for Success initiative. Together, we'll help fill the Fords and backpacks so that students of all ages can start the school year with the tools they need to succeed . 🎒📚💙
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