2014 Campaign Celebration!

Campaign 2014 Achievement

Jim Russell, CEO, UWP – Photo Credit: Clifford Skarstedt/Peterborough Examiner/

We celebrated our 2014 Campaign achievement on Friday, January 30th, 2015.

Gratitude and recognition were the themes as volunteers and workplaces were presented with certificates acknowledging their efforts on the campaign trail this year. But the big news was the 2014 Campaign achievement announcement. The final results were revealed accompanied with a snappy performance by the newly formed musical group, The Three Tunies. United Way CEO, Jim Russell lit the spark of celebration by announcing the 2014 campaign hit 93% of its goal raising $2,209,001 to date.

Three Tunies

The Three Tunies: Jim Russell, Terry Babcock and Dan Fewings – Photo Credit: Clifford Skarstedt/Peterborough Examiner/

A $2,383,467 goal was set by this year’s Campaign Chair, Brian O’Toole and his Campaign Team. “It has been an honour to chair the 2014 United Way campaign. The City and County of Peterborough is known for its welcoming, generous spirit and is rich in opportunity for many who live here. Yet, we all know the gap between poverty and possibility is widening. We also know that too many of our region’s young people—facing barriers to education and a challenging job market—are finding it tough to get ahead,” says O’Toole. “That’s why, I was so proud to join with our United Way to work with thousands of committed people and organizations to drive real change. I am very proud of what we’ve been able to accomplish this year. I’m very proud of the incredible team that volunteered to help us achieve these results,” added O’Toole.

Despite the celebratory atmosphere, Jim Russell took a moment to reflect with guests. “It’s easy to take for granted the ordinary things in our lives. But for many people, an ordinary life is just not possible,” says Russell. “Being united in our efforts is critical. We’re in this together to bring lasting positive change to help people live with hope, with dignity and a sense of belonging. It is only with your generosity, we have the power to change people’s lives for the better right here at home,” Russell added.

Russell acknowledged the generosity of donors supporting the people in our community who benefit from United Way funded programs. “United Way is about investing in the future of some of our community’s most vulnerable citizens and so every dollar raised is critically important in making a difference to people in need,” Russell added.

‘Leading The Way’ Award Recipients: The top workplace campaigns were recognized with the United Way’s “Leading The Way” award being presented to those workplace campaigns whose employee and corporate donations together exceeded $75,000. The Top Workplace Campaigns of 2014 were:

GE Canada: #1 workplace campaign with total dollars raised of more than $155,000

GE

GE – Photo Credit: Lois Tuffin/PTW

PepsiCo Canada: #2 with total dollars raised of more than $150,000

PepsiCo

PepsiCo – Photo Credit: Lois Tuffin/PTW

The City of Peterborough: #3 who raised more than $81,000

City of Peterborough

City of Peterborough – Photo Credit: Lois Tuffin/PTW

Media Coverage

United Way raises $2,209,001, Peterborough Examiner – January 30, 2015
Campaign Celebration_Examiner

Campaign volunteers happy and grateful about reaching 93 per cent of the target, Peterborough This Week – January 30, 2015Campaign Celebration_PTW

United Way Set To Announce Campaign Fundraising Total, Extra Peterborough – January 30, 2015

More photos from the Campaign Celebration can be found on our Facebook page: Facebook.com/UnitedWayPtbo

Social Posts

From all of us at the Peterborough & District United Way, we are wishing everyone a safe and happy New Year! We're excited to continue our work with our amazing donors, partners, and volunteers in the years to come.

📅 Reminder: The tax deadline for charitable contributions is December 31.

Show your #LocalLove and donate to United Way Peterborough & District to help build community & change lives. 

Consider donating today, visit the link in our bio to learn more about our work and ways to give.
2025, what a year! 

We’re so grateful for the generosity, care, and community spirit that made these moments possible.

As the year comes to a close, this is also a friendly reminder that gifts made by December 31 are eligible for 2025 charitable tax receipting. Thank you for supporting your neighbours, today and all year long.

Learn more about the ways to give at the link in our bio.

Reminder: there is a secure mailbox located at the front of our office (277 Stewart St.) checked daily.
🚨Reaching Home Funding Applications Are Now Open!🚨

United Way Peterborough & District is happy to share that we are accepting applications from agencies for the Reaching Home program, on behalf of the Government of Canada.

👉 What is Reaching Home? It is a community-based program aimed at preventing and reducing homelessness across Canada. This program provides funding to communities to help them address their local homelessness needs.

Applications close January 22nd, 2026. Find eligibility requirements and full application details on our website:
🔗 uwpeterborough.ca/reaching-home/ or follow the link in our bio
To our neighbours,

As we head into the holiday season, we want to take a moment to say thank you. Your generosity, kindness, and commitment to community have meant so much to us throughout the year.

Whether you gave your time, made a donation, attended an event, or simply showed up for local causes, you helped make Peterborough & District a stronger, more caring place.

As of 12:00 pm today (Dec. 24), our office will be closed for the holidays and will reopen on January 5. During this time, we hope you’re able to slow down, rest, and enjoy meaningful moments with the people who matter most.

From all of us at United Way Peterborough & District, we wish you and your loved ones a warm, peaceful holiday season and a new year filled with hope, connection, and possibility.
After more than a decade of dedicated leadership, we are sharing the news that our CEO, Jim Russell, will retire in July 2026.

Since joining United Way Peterborough & District in 2011, Jim has been a steady and passionate force for community change, leading more than $36 million in revenue generation and championing critical work to address poverty, homelessness, and income inequality across our region.

Under Jim’s leadership, United Way Peterborough and District has strengthened its role as a trusted community partner through impactful research, including Housing is Fundamental, multiple Point-in-Time Counts, and The Gap reports on income adequacy and living wages.

Jim’s commitment to Peterborough & District, and to building a more equitable, resilient community, has left a lasting mark. We are deeply grateful for his leadership and look forward to celebrating his legacy over the coming months. 

Please join us in congratulating Jim on his incredible contributions to our community!
🎄✨Festive sweaters described in one word only!

We brought the holiday spirit in support of our @unitedwayptbo workplace campaign!

Which one’s your favourite? 🤨

#UnitedWayPTBO #BuildingCommunity
As the holidays approach, we wanted to share a quick update on our office hours.

Our office will be closing early on Wednesday and Thursday of this week as we celebrate the season with our staff, board and committees. We will then be closed beginning at noon on Christmas Eve (Dec. 24) through January 5, returning to regular office hours in the new year.

If you or someone you know needs support during this time, please remember that help is available by calling 211, 24/7.

Wishing you a safe, restful, and joyful holiday season. 🎄✨
Looking for food support this holiday season? 

Please visit the City of Peterborough website for information on food banks and free meals. 

peterborough.ca/foodcalendar
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