75th Campaign Launch

75th Anniversary United Way Campaign Launches

PETERBOROUGH, ON –There was a festive, carnival mood at the Evinrude Centre this morning as United Way Peterborough and District launched its 75th Community Campaign. Over 250 people were entertained by a 24 piece swing band generously provided by New Horizons. United Way Partner Agencies were on hand and recognized for the years of service they have provided to the community. Some, like YWCA, having been funded for 75 years, while others joined the United Way family over the course of its history.

The slogan Peterborough’s 2016 Community Campaign is 75 Years of Caring. “United Way has always been about community, keeping it strong, drawing on its abundance and heart, ensuring hope for all” stated Jim Russell, CEO.

Peppering the room were images and pictures from the 75 years of work by United Way. Many people could be found chuckling as they reminisced over images of their younger selves.

Len Lifchus, former CEO of United Way, this year’s 75th anniversary Celebration Chair drew 2 tickets to United Way’s 75th celebration being hosted at the Armoury on November 19, 2016, .  Len Lifchus and Jim Russell lead the  crowd in a rousing rendition of  “Happy Birthday “while Ringmaster K tantalized with his circus performance art and was one of the highlights of the morning.

An effusive and ebullient Gwyneth James, 2016 Campaign Chair, spoke of the through-line of constancy that United Way has provided over 75 years and of the importance of the work its partner agencies have in making Peterborough a great community. “We can create jobs but what good is that if we have neighbours who are disadvantaged?” Continuing she pointed out “within the United Way family there are agencies who help our neighbours everyday with mental health issues, help seniors stay in their homes, help women escape unsafe relationships, help kids be kids, and help New Canadians.”

Board Chair David Fell echoed this view exclaiming, “United Way continues to play a vital role-one that brings people together, strengthens connections and gives partner agencies the means to carry out their important work.”

Fell and James were joined by all Partner agencies for the reveal of this year’s goal, which is set at $2,000,075.00

Enjoy pictures of some of the highlights from the morning: 2016 Campaign Launch Photo Album

Social Posts

❤️Won’t you be our neighbour? 

Stay tuned, @_thetiffanyshow will be sharing the full story (and her inspiring Campaign Chair speech) soon. You won’t want to miss this!

#CertifiedNeighbour #UnitedWayPTBO
Don't miss out 👉 United Way Peterborough is now accepting applications for the Reaching Home program!

ℹ️ What is Reaching Home?
Reaching Home is a community-based program aimed at preventing and reducing homelessness across Canada by providing funding to communities to address local housing and homelessness needs.

Important details:
⭐ Applications will be reviewed based on alignment to community priorities, including:
• Creating, preserving, and enabling equitable access to housing
• Eviction prevention
• Outreach

⭐ The funding period is October 1, 2026, to March 31, 2028

📅 Applications close August 4, 2026.

Apply today at uwpeterborough.ca
Meaningful conversations are the first step toward meaningful change. This morning, our CEO, Jason Seguya, had the opportunity to meet with MP Harrison (@emmaaharrisonmp) to discuss some of the most pressing challenges facing our communities.

Part of the conversation focused on the recently published Financial Anxiety Index, a national research project undertaken by United Way Centraide Canada and conducted by Léger. The findings are clear: nearly half of Canadians say they could cover their basic expenses for only one month or less if their income were interrupted, and many report that their financial situation has worsened in recent months. The research also highlights that single parents, newcomers, and young people are among those experiencing the greatest financial strain.

Jason also had the opportunity to elaborate on United Way Peterborough & District’s role as the Community Entity for the Government of Canada’s Reaching Home program. For more than a decade, we have worked with local partners to administer federal homelessness funding, convene organizations across the sector, and support innovative, collaborative responses that help prevent and reduce homelessness in our community. Since 2020, more than $8 million in Reaching Home funding has been distributed locally to strengthen supports and services for those experiencing homelessness.

We appreciate the opportunity to share these insights and discuss the importance of coordinated community responses to poverty, housing insecurity, and homelessness. We look forward to continuing the conversation with MP Harrison in the months ahead as we work together to build a stronger, more connected community.
Breaking News: Jimothy has officially RSVP'd to our Fill the Fords event on August 8! 🎉

Want to join #Jimothy? Stop by Auto Connect between 10 a.m. and 2 p.m. to donate new school supplies in support of our Backpacks for Success initiative. Together, we'll help fill the Fords and backpacks so that students of all ages can start the school year with the tools they need to succeed . 🎒📚💙
United Way Peterborough & District invites community members to our 84th Annual General Meeting on Thursday, August 6, at the McDonnel St. Community Centre.

The evening will begin with a Community Conversation and Welcome Gathering from 4:30 to 5:30 p.m., where you’ll have the opportunity to meet our CEO, Jason Seguya, hear about his vision for the future, and join the conversation about strengthening our community together. A reception with light appetizers will follow.

At 5:30 p.m., we’ll officially convene our Annual General Meeting to reflect on the past year, celebrate the impact we’ve made together, and conduct the business of the organization.

Space is limited! Please RSVP using the link in our bio.
🎒🚗 Introducing Fill the Fords! 🚗🎒

We’re teaming up with @autoconnectsales for a brand-new community event in support of our Backpacks for Success program, and you’re invited!

Join us on Saturday, August 8 from 10:00 a.m. – 2:00 p.m. to help us fill the Fords with new backpacks, school supplies, and financial donations for local students preparing to head back to school.

❤️Last year, nearly 500 local students received fully stocked backpacks through Backpacks for Success. With your help, we can make an even bigger impact this year.

Make a day of it!
🍔 Community BBQ featuring offerings from @kingstmarket
🍦 FREE @central_smith ice cream for the first 100 eligible donations (you heard that right)
🐻 Meet some special mascot guests

Whether you donate a backpack, a pack of pencils, lined paper or make a financial contribution, every gift helps a local student start the school year prepared, confident, and ready to learn.

📍 Auto Connect Sales 1175 Lansdowne St. West
📅 Saturday, August 8
⏰ 10:00 a.m. – 2:00 p.m.

Save this post, tag a friend, and help us #FillTheFords for local students! 🛻✨🎒
👏 A huge thank you to @islinsurance for stepping up to support Backpacks for Success this year! 

Their workplace donation drive is officially underway, and it's a great reminder that making a difference is easy, and can start right at work.

Want to get your workplace, business, or organization involved? Hosting a Backpacks for Success supply drive is easy, fun, and has a direct impact on local students as they head back to school with the supplies they need to succeed.

💬 Comment "BACKPACK" below, and we'll send you everything you need to get started, including our workplace toolkit, wish list, and all the details.

Together, we can help ensure every student starts the school year ready to learn. 📚✨
Every great leader has a story... and today, we're excited to share the beginning of @_thetiffanyshow story as your 2026 United Way Campaign Chair.

As we launch our 85th Community Campaign, we're turning the page to a new chapter - one rooted in connection, collaboration, and the incredible power of community. Tiffany has spent years shining a spotlight on the people, organizations and stories that make Peterborough & District such a special place to call home. Now, she'll help lead a Campaign that celebrates what we can accomplish when we come together.

This grand reveal wouldn't have been possible without the creativity and generosity of Johanna Hawkshaw and the incredible team @yourtvptbo who helped bring our vision to life. Thank you for embracing the fun and helping us tell this story in such a memorable way.

If UW Campaign Chairs came with a Netflix special, we're pretty sure this would make the final cut 🎬🍿 ... 

A special thank you as well to our 2025 Campaign Chair, Paul Rellinger, and our amazing staff for being great sports and helping kick off this exciting new chapter.

Here's to 85 years of neighbours helping neighbours, and to everything we'll accomplish together this campaign.

Welcome to the team, Tiffany! We can't wait to see what we are able to accomplish together.

#UnitedWayPeterborough #CommunityCampaign #85YearsUnited
Now Accepting Applications!📣

United Way Peterborough & District is pleased to announce that we are once again accepting proposals for funding through Reaching Home. 

Reaching Home: Canada’s Homelessness Strategy is a community-based program aimed at preventing and reducing homelessness across Canada. This program provides funding to communities to help them address their local homelessness needs. 

📝To apply, please visit our website at uwpeterborough.ca
‼️All applications must be submitted by Tuesday, August 4, 2026. 

If you’re interested in applying but aren’t sure if you’re eligible, or if you have questions that aren’t answered in the online checklist, please reach out to us at ℹ️ reachinghome@uwpeterborough.ca.
Well prepared and ready to learn! 📚✏️
That’s what Backpacks for Success is all about! Your support helps ensure that students across Peterborough & County have the materials they need to take on the 2026 school year with confidence.

Whether you host a collection drive, become an event sponsor, or make a monetary donation, every contribution makes a difference to school aged students from grades K–12. 

📲 Contact us today to get involved!
Clue number TWO✌️!

Every great leader has a story. Can you find the words that help tell the story of our 2026 Campaign Chair?

Drop your guesses below👇…
👀 The first clue has arrived!

Every great leader brings something special to the table, and these six emojis represent just a few things that make our 2026 Campaign Chair who they are ✨

Can you guess who it might be🤔?
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