4th Annual Paint the Town Red Kick Off Event

On the rooftop patio of Riley’s today, Jim Russell CEO of United Way of Peterborough and District was joined by Campaign Chair Gwyneth James, Paint the Town Red founder Michael VanDerHerberg, and Riley’s owner Jim Kakouros. With the beautiful panorama view in the background, the quartet announced the launch of the 4th annual Paint the Town Red event.

On Wednesday July 13th,  21 participating local restaurants will be donating 25% of their daily sales to support the work of United Way to build a better future for everyone.

Says James, “You can tell the strength of a community by the number of its businesses that support social services organizations – a sector embodied by the United Way. Judging by the number of restaurants participating in Paint the Town Red, we are a very caring community and should be proud. My heartfelt thanks to all of them.”

Michael VanDerHerberg, the originator of the Paint the Town Red initiative added “when I think of Peterborough, the generous hearts, the passion to be inclusive, and the importance of breaking bread together, I thought it was a perfect partnership to have the restaurant community collaborate with the proud work of United Way in strengthening  the place where we live.”

Last year’s day of feting and feasting raised close to $10,000.00 and Riley’s in their inaugural year raised the second most money. Jim Kakouros stated, ““We are excited to join our neighbouring establishments and again be part of such a great local event.  Our community is very important to us at Riley’s and we’re proud to be supporting the United Way Peterborough.”

 

Come Dine on July 13th at one of the 2016 Participating restaurants:

Apollo Grill

Ashburnham Ale House

Black Honey Dessert and Coffeehouse

BrickHouse Craft Burger Grill

Brio Gusto Restaurant & Wine Bar

Cosmic Charlie’s Café

Dolce Vita Resto

Electric City Gardens

Kawartha Dairy – scooped ice cream only

La Hacienda Mexican Restaurant

Marty Moos

Natas Café

Night Kitchen

Olde Stone Brewing Company

Planet Bakery

Rare Grill House

Riley’s

Sam’s Place

Silver Bean Café

Soupcon Bistro

St Veronus

Follow us @UnitedWayPtbo and help spread the red #PaintPtboRed

Join the event group and invite your friends on Facebook: Paint The Town Red – Facebook Event

Social Posts

🧡 Today we wear orange. In honour of every child who was taken. Every family that was broken. Every survivor who carried the weight of what should never have happened.

Reconciliation is not a moment; it’s a responsibility we carry every day.
United Way Peterborough & District walks alongside Indigenous communities, today and always. #OrangeShirtDay #TruthandReconciliation
Shop the Certified Neighbour Collection online now at the link in our bio. 

A portion of the proceeds directly support your United Way Community Campaign. 

Local pickup in Peterborough available @ricartpromo or shipping options with Canada Post and Purolator!
One week ago, we launched our 2026 Community Campaign! 🎉 

Thanks to Campaign Cabinet member, Trista Greer and @ftlom.inc we have the perfect little recap to relive it. ❤️

There are so many ways to be a Certified Neighbour. 

Want to get involved? Whether you’re a business or an individual there’s a role you can play in supporting our community! 

⬇️ Comment “CERTIFIED” and we’ll send you a DM and share the different ways you can support the Campaign! 

#85YearsUnited and we’re just getting started.
The Certified Neighbour Collection is officially here!

You saw it at our Campaign Launch. You asked about it. And now… you can officially get your own Certified Neighbour swag!

Our first drop is live with many ways to rep your neighbourhood, including:
❤️ the 2-Tone Hat
❤️ the Crewneck Fleece
❤️ the Tote

Check out the online store for yourself to see what else is available. 

The best part? Proceeds from every purchase go directly to supporting United Way Peterborough & District’s Community Campaign. The people, programs and organizations that are working to build a stronger community, together.

🛍️ Shop the colllection through the link in our bio

📤 Local pickup at @ricartpromo or shipping options available via Canada Post & Purolator!

Tag your Certified Neighbours in the comments. Share this post. Show us how you’re sporting yours. And let’s see just how far the Certified Neighbour crew can go!
85 years of caring. 85 years of community. And now, a new goal for the future. 

Today, United Way Peterborough & District celebrated 85 years of bringing people together to create lasting change in our community, and launched our 2026 Community Campaign with a goal of $1,585,000!

Together, we can make sure local people have access to the support, opportunities and resources they need to thrive.

Here’s to 85 years of making a difference, and to what we can accomplish together in the years ahead. 

📸 @jordanlyallphotography
Tomorrow is the big day! We’re launching our 2026 Community Campaign. ❤️

We will come together with community leaders, local businesses, supporters and neighbours to celebrate what lies ahead. 

And this year is a big one.

🎉 85 years of United Way in Peterborough & District
🤝 A new campaign led by @_thetiffanyshow 
❤️ New leadership under Jason Seguya
🎯 And tomorrow… we reveal our 2026 campaign goal.
Most importantly, we get to celebrate the people who make this community what it is, and talk about how each of us can show up for our neighbours in the year ahead.

Haven’t grabbed your ticket yet? There’s still time!

📅 Tomorrow, September 17
📍 Healthy Planet Arena
🕛 12:00–1:30 p.m.
🍽️ Hot lunch included
🎟️ $30

Get your ticket today at the link in bio!
We’re just TWO days away! 🎉

And we couldn’t be more excited to have Miskin Law (@miskinlaw) joining us as the Presenting Sponsor of our 2026 Campaign Launch.

For 85 years, United Way Peterborough & District has been bringing people together to create a stronger, more connected community, and we’re kicking off our next chapter with an incredible group of local leaders, businesses and neighbours.

This Thursday, we’ll gather at Healthy Planet Arena to celebrate 85 years of United, welcome our new CEO Jason Seguya, meet our 2026 Campaign Chair Tiffany Arcari (@_thetiffanyshow), and share what’s ahead for this year’s campaign.

📅 Thursday, September 17
📍 Healthy Planet Arena
🕐 12:00–1:30 p.m. | Doors open at 11:30 a.m.
🍽️ Lunch included
🎟️ $30 per person

Have you got your ticket yet? There’s still time to join us!

🎟️ Grab your ticket through the link in our bio.

A huge thank you to the Miskin Law team for helping us kick off this milestone year. We’re so grateful to have you alongside us as we launch the 2026 Community Campaign!
Due to unforeseen circumstances, our office is closed today (Tuesday, September 15). Our team will remain available remotely, and will continue to monitor phones and emails. Thank you for understanding!

We look forward to seeing everyone at Campaign Launch THIS Thursday! Tickets are available online through the link in our bio.
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